Vice President of Global Marketing Communications

Details: The Vice President, Global Marketing Communications is responsible for developing world-class marketing communications programs which can be utilized globally and work effectively in a multi-national environment.Develop, maintain, and ensure global compliance of promotional materials development review and approval proceduresDevelop and facilitate global exhibition strategy definition review and approval process, including project plan, milestone, and task owner templatesDevelop globally coordinated product naming and trademark / registration process Oversee and drive development of visionary world-class marketing communications materials for global use across all business area product lines - Drive creative design and branding consistency for all globally produced materials, including corporate print ads, product literature and selling materials, etc.• Develop and edit strategically-relevant text content as needed for globally produced materials• Work across business areas to develop a creative and cohesive strategy for product PowerPoint libraryConceive and direct corporate advertising campaigns; develop and maintain ad placement strategy definition and placement process, including related calendarsSeek, audit, and drive reasonable worldwide consistency in campaigns, product positioning, branding, etc Identify and manage external vendors as necessaryManage Global Marketing Communications staff and related responsibilities:- Director of Public Relations and Branding, and supporting team• Marketing Communication Manager, and supporting graphic design team• Global Web & MultiMedia Manager, and supporting teamMinimum 10 years previous Marketing Communication management experience, medical equipment or pharma preferredPossesses extremely strong leadership skills including ability to motivate and influence others, even non-direct reportsExperience working in and managing a truly international, global organizationFirm understanding of strategic marketing principles

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